I’m able to pinpoint this image taken by my father with some certainty, because it’s the La Coquette balloon. That’s the balloon featured in the 1950s film adaptation of Around the World in 80 Days, as this site explains in considerable detail. Apparently the balloon did no actual flying in the movie. It was a set, essentially. But it could and did fly for various events.

So I’m fairly certain this is La Coquette at the grand opening of the Meyerland Plaza mall in Houston on October 31, 1957. The balloon was there, and my family, who lived in Houston at the time, made it to the event as well. I can’t imagine my father would have gone by himself, anyway.

According to the web site of the mall: “Meyerland Plaza Shopping Center opened in October of 1957 with a celebration of ‘Around the Shopping World in 80 Acres.’ There was a hot air balloon that took riders to the Shamrock Hotel.” Meyerland, since redeveloped, is still around and traded hands as recently as 2013, when the Houston Chronicle did an article about the deal that featured the balloon as a bit of background detail. The balloon also did a stint at Disneyland in the early 1960s, it seems.