The New Frontier Joke Book

Pick up a book like The New Frontier Joke Book and be reminded that humor doesn’t age well. With some exceptions, of course.

I picked up the paperback at my mother’s house some years ago and now it reposes on one of my bookcases. I assume my parents bought it new. That is to say, in 1963, which is the copyright date. Meaning that not long after it was published, sales fell as flat as Vaughn Meader’s career.

Still, enough copies must have sold to make the book a non-rarity on Amazon in our time. If you want one, you can get it for $2.30. The original price was 50 cents, or about $4.20 in current money.

Gene Wortsman was the author (aggregator, really). He was a newspaperman from Alabama, covering Washington for the Birmingham Post-Herald, which ultimately folded in 2005. Apparently he also wrote a book about Phenix City during the 1950s, which seems like a thing a newspaperman from the region would do, though Ray Jenkins of Columbus, Ga. (who died only last October), was better known for his coverage of Sin City, USA.

The promotional text on the back cover of The New Frontier Joke Book says, “Use this sparkling collection of the newest, brightest, and fanciest quips and cartoons about THAT FAMILY in the White House. Read it aloud, for the delight of your friends. Or save it for your private enjoyment — as a sure cure for the frustrations of thinking about the Cuban situation, income taxes, government spending, or any of the other joys of modern living.”

I thumb through it, looking for something that’s still funny. It isn’t easy. This was worth a chuckle:

“Son,” said a corpulent businessman, “it gives me a glow of pride to know you hate Kennedy the way I hated FDR.”

Other quips are mildly puzzling.

Thanks to Postmaster General Day, the nickel wins the award for the greatest comeback of the decade.

I assume that had something to do with an increase in the price of a first-class stamp.

These days, everyone in Washington wants to know if the President is off his rocker.

Ah, yes. The president was known to spend time in rocking chairs. (Which would account for the book’s cover art.) Bad back, you know. You can still buy one of the style he used for $549.

Some are Johnny Carson sorts of jokes, on his weaker nights.

Averell Harriman went on a mission to Moscow for FDR and a mission to India for JFK. That guy has more missions than the Salvation Army.

It isn’t true that JFK had a locksmith go through the White House and replace all of the Yale locks.

There are jokes about Jackie Kennedy’s wardrobe, the John-Bobby rivalry, the president’s relative youth, taxes, LBJ chaffing at the vice presidency, the size of the Kennedy family, Khrushchev, the space race, etc. etc.

Even one making fun of the Secretary of Agriculture.

So the Yankees are still winning baseball games. The only way to stop them is to put Orville Freeman in charge of their farm system.

Not a very good joke — I think, it’s a little hard to tell at this late date — but I suppose that was better for the secretary than being known for telling a remarkably crude joke.